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Davines Alchemic Silver Shampoo laying on a table

How to Turn Your Grey Hair a Shiny Silver Colour

Updated on July 30, 2025 | 7 min read

Jaclyn LaBadia, Davines Writer

Is Grey Hair in Style?

The grey hair colour trend has been one of the hottest hair looks season after season, showing no signs of backing down. More and more people of all ages are letting their grey hair grow in. So what causes grey hair? The most common reason is aging, but lots of other things from genetics, hormones, diet, and lifestyle can contribute to grey hair. Women who rock grey hairstyles have an unbothered and carefree vibe and there’s something so bold and empowering about letting the world see your roots grow in. But white hair can be dry, coarse, and prone to frizz, and can easily look dull. And like just blonde hair, grey hair tends to go brassy or turn yellow over time.

In order to make your grey hair shiny and soft, you need the right products and hair care tips. We’re breaking down everything you need to know about white hair and going grey — read ahead for our complete guide to grey hair.

Key Takeaways

Everything You Need to Know About Grey Hair

Grey hair is on-trend and empowering, but it’s also prone to dryness, dullness, and yellowing.
Grey hair turns yellow due to sun, pollution, harsh water, heat styling, medications, product buildup, and environmental factors.
Hydrating shampoos and conditioners are essential to keep grey hair soft and manageable.
Use clarifying and purple shampoos regularly to remove buildup and neutralize brassy tones.
Serums, gloss treatments, and deep conditioning masks boost shine and hydration for silver strands.
Keratin treatments and regular trims improve strength and reduce frizz in grey hair.
Eat a nutrient-rich, antioxidant-filled diet to support hair health from the inside out.
Avoid harsh chemicals, sulfates, and parabens in hair products, and opt for clean, sustainable formulas.
Protect grey hair from UV rays, chlorine, and heat styling, which can damage and discolour it.
Stay hydrated and manage stress, as both affect the appearance and health of your hair.

Why Does Grey Hair Turn Yellow?

In order to understand why grey hair turns yellow or brassy, you first have to understand grey hair. What we refer to as grey, is actually a combination of your normally pigmented hairs interspersed with white hairs. Grey or white hairs contain very little melanin, making it really easy for strands to pick up pigments from their environment, and turning them yellow over time. Below are the most common causes of grey hair turning yellow.

mature woman with streaky, grey hair cut in a cropped style

Sun exposure. The sun’s UV rays strip the blue colur molecules from your grey hair, leaving only the yellow in its place, leaving your strands brassy.
Harsh water. The minerals and other chemical residues in your shower water; as well as the chlorine in swimming pools can deposit and attach to your hair shaft, turning your grey hair yellow.
Heat styling. Your hot tools can cause damage to your strands by reacting to the minerals in the harsh water you washed with, causing your grey hair to look yellow.
Medications. Some medications, like chemotherapy drugs, can change the colour of your grey hair to yellow.
Pollution. Harmful materials in the environment like pollution and cigarette smoke can deposit into your grey hair and make it look brassy.
Product build up. Hair care products can build-up over time and cause discolourations to your grey or white hair. This alters the reflective colours in your hair, making it look dull and brassy.

How to Make Grey Hair Soft, Shiny, and Silver

Use a Hydrating Shampoo Regularly

We discussed how grey hair is dryer and more brittle than other hair colours. So starting your hair care routine with a hydrating shampoo and conditioner is the foundation for keeping silver strands soft and shiny.

Swap in a Clarifying Shampoo

To keep your grey hair bright and shiny, switch out your hydrating shampoo for a clarifying shampoo once a week. This helps to remove impurities and product build-up. Follow the clarifying shampoo with a purple-based conditioner (more on this in a minute).

Use a Purple Shampoo and Conditioner

Combat the brassy tones in your white hair by using a purple shampoo or conditioner. These products deposit purple pigments to balance out the yellow. You can use either or both at the same time. Purple conditioner typically has a more subtle effect. Commit to using a shampoo with purple or blue pigment weekly, or at very least twice a month.

Use a Serum for Shine

Shiny hair means that it reflects light. Light reflects off of dark easier than it can off of light. So grey hair is not as light reflective as dark hair. But here’s a hack to boost its shine, use serum! Serum helps to seal the cuticle of your hair down, making it easier for light to reflect off of the greys. For extra shine in your grey hair, use a hair serum made for blonde, grey, white, and silver hair.

Use Hairspray the Right Way

Most hairsprays are drying which can give a matte finish to already coarse grey hair. If you absolutely must use hairspray to hold your strands in place, there’s a right way to do it. Start by lifting your hair up in sections and apply a medium hold hairspray to the hair that’s near the scalp. Spraying underneath the visible top section of hair gives your grey hair hold, without dulling out its sheen.

See a Hair Stylist for a Keratin Treatment

Keratin treatments involve a stylist applying a protein-rich keratin mixture to your hair. You lose keratin along with pigment as it greys, so a keratin treatment reinforces your grey hair and restores manageability.

Do Weekly Deep Conditioning Masks

Thanks to an often dry, wiry texture, grey hair is notoriously hard to manage. A weekly deep conditioner in the form of a hydrating hair mask will nourish your brittle strands making them look and feel healthier. Conditioning hair masks restore shine and brightness to grey, white, and silver hair, while making it more manageable.

Get a Gloss Treatment

A hair gloss treatment is like a clear hair toner that adds shine. Hair gloss gives you longer-lasting and more vibrant colour, as well as reduces split ends, frizzy hair, and dryness. Purple hair gloss treatments can also be used to balance brassy tones in your grey hair. A professional glossing treatment with your stylist every six to eight weeks will brighten your silver strands and keep unwanted tones away.

Eat a Balanced Diet

Keep your grey hair soft and shiny by eating a hair-healthy diet full of antioxidant-rich fruits and veggies. These foods neutralize the reactions that negatively impact the cells responsible for maintaining the pigment in your hair follicles. Some of the best options include

Berries
Dark leafy greens
Red grapes or red wine (in moderation)
Fresh herbs and spice

Avoid consuming anything overly processed or high in sodium. Limit these pro-inflammatory foods and drinks:

Soda and other sugar-sweetened beverages
Candy
Commercial baked goods
Processed, high-fat meats like bacon, sausage, and salami

In addition, the following minerals help to keep your hair healthy:

Biotin
Collagen
Zinc
Iron
Magnesium
Selenium
Copper

See Your Hairstylist for Regular Trims

Whether you have short grey hair or are growing it long, get a trim every 6-8 weeks to keep split ends away and keep your silver hair soft and shiny.

Reduce Your Stress

Stress can lead to grey hair. Practice taking a few deep breaths every day. Research shows that taking deep, slow breaths activates parts of your brain that you can't normally access. Take a few deep slow breaths a day (or even just one) to reduce your stress.

Be More Careful With Your Hair Than You’re Used To

Grey hair is weaker than darker pigmented hair, making it more susceptible to breakage. Be careful of over-styling or using too much heat, both of which will be more damaging to grey hair.

elderly woman combing her long silver hair

Don’t Use Chemically-Laden Hair Products

Lots of products contain harmful chemicals that increase your chances of grey hair. Chemicals like parabens and sulfates speed up your melanin depletion and excessively dry out your hair. Especially in the care and maintenance of grey hair, make sure all of your hair care products use only natural and sustainably sourced ingredients like ours at Davines. All of our products are free of harmful toxins, parabens, and sulfates.

Colour-enhancing shampoo for cool blonde or grey tones.

Colour-enhancing conditioner for cool blonde or grey tones.

Multi-function oil that adds shine and softness.

Colour-enhancing shampoo for cool blonde or grey tones.

Colour-enhancing conditioner for cool blonde or grey tones.

Multi-function oil that adds shine and softness.

Protect Your Hair From UV Rays

UV rays are just as damaging to your hair and scalp as they are to your skin. And they can be especially damaging to grey hair. Wear a hat or head scarf if you plan to be in the sun for a while.

Protect Your Strands From Chlorine

Protect your grey hair from the harsh chemicals of the pool or hot tub, by practicing smart chlorine hair care before or after your hair is exposed.

Stay Hydrated

Hydration boosts overall hair wellness! When the body is dehydrated, the hair becomes dehydrated and ends up looking dull and lifeless. Without water, your hair becomes limp, weak and prone to breakage.

How to Keep Grey Hair Shiny and Healthy

If you have grey or white strands, the Davines line of hair care products will help you keep them looking shiny, soft, and silver. Our products are free of harmful toxins, parabens, and sulfates. And they aren’t just good for your hair, they’re good for the planet. All of our formulas use natural ingredients and are made with renewable energy and packaging that minimizes the environmental impact. To find a Davines stylist in your area, use our salon locator.

Treat Yourself

Whether it's a trim or a keratin treatment, our Professional Stylists are here to enhance your natural beauty.

Find a Davines Salon Near You

woman with cropped, silver-grey hair holding Davines Alchemic Silver Shampoo

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