Our best advice for keeping hair healthy, strong, and lustrous this summer.
Harsh UV rays can "sunburn" your hair in a similar way to your skin. How? The sun practically sears the cuticles that surround and protect your strands, leaving them stripped of the natural oils needed to lock in moisture. In turn, hair becomes dry and prone to absorbing moisture from the environment, and you know what happens then: frizz. Discover our SU range, formulated with healing, hydrating, and nourishing Italian-grown citrus specifically to reduce the effects of UV damage on hair.
Keeping hair hydrated starts on the inside, so keep yourself quenched with the recommended six to eight glasses of water a day. You should drink even more than that when you're out in the sun on a hot day. Drinking water energises both the hair and body, waking up your strands and promoting growth. Dehydrated hair, on the contrary, looks dull, frizzy, and brittle.
What do chlorine, salt water, and sunshine have in common? Besides being joy-inducing symbols of summer, they can all sadly wreak havoc on hair color. Nothing will dull a hair dye faster than UV radiation. Keep your color vibrant all summer long by always covering it up with a hat or scarf in the sun and treating it with products formulated for colored hair. Our MINU range, amino acid and color-protecting polyphenol-rich thanks to caper blossom extract, is just the thing. Wash with the MINU Shampoo, then treat with the corresponding MINU color-protecting treatment mask, rinsing after 10 to 15 minutes.
Another way to prevent hair from drying out and becoming frizzy in the summer is by deep conditioning. Unlike daily conditioners — which detangle and smooth over the hair cuticle, moisturizing only the surface of your strands — deep conditioners are formulated to repair hair from the inside out. You should be using a deep conditioner like our Renewing Conditioning Treatment, for all hair types, two to four times a month. Or — if your hair feels really brittle — opt for Nourishing Vegetarian Miracle Conditioner.
Summer is not the time to showcase your long locks with extravagant blowouts and trailing tresses — unless you don't mind the feeling of sweaty hair on the back of your neck. Instead, pull the hair back away from your face in loose, breezy updos that allow the scalp to breathe while keeping the hair off your skin (which prevents it from clogging your pores). Try beachy braids on a casual day, or an accessorized ponytail for something more polished.
Boost your hair's defense against environmental factors with a hair serum, which coats the hair shaft and acts as a protective agent against extreme heat, sun, and pollution. For colored hair, our MINU Hair Serum is formulated to protect and brighten color despite summer's attempt to dull it.