Les actualités

You may be most familiar with protein’s role in what you eat and how it supports your muscles. But did you know your hair also needs a little protein of its own to stay healthy? Without it, you may find your hair looks lifeless or is prone to breakage, which is exactly where protein treatments come in. These can positively impact how your hair feels and are part of a balanced haircare routine.

Being a changemaker isn’t always easy. That’s why we want to support you, our loyal customers, as you continue on your sustainability journey, with a new B The Change campaign and a ‘gift with purpose’, created in collaboration with a fellow B Corp.

Growing out gray hair is a journey of self-acceptance, patience and care—I know because I started experiencing my first grays a few years back. It brings up big questions: Do you go all-in or take a gradual going-gray approach? And how do you embrace the process (without losing your mind)?

Purple shampoo? Never heard of her. Blue shampoo is the answer to all your brassy hair woes. What does blue shampoo do? Besides neutralizing brass, it’s a game changer for your strands. We’ve got everything to know ahead.

If your strands are falling flat, your showers could be to blame. What does hard water do to your hair? We’re breaking down the damaging effects ahead- plus telling you how to repair your strands and prevent future damage.

Why is my hair staticky? In addition to friction and humidity, things like dryness, hair damage and product build-up can leave your strands sticking straight up. We’re diving deep into the causes and effects of static hair ahead. Plus breaking down the best tips and products to save your hair from static and frizz this season.

Light but powerful. Classic yet contemporary. Our latest product especially for fine to medium hair has a transformative liquid to foam texture. Turn on the volume, light up the stage!

Your hair’s pH levels are the key to keeping it shiny and strong. We’re telling you why your hair pH matters and how to maintain it ahead. Plus expert tips and products to keep your strands healthy.