LOVE Shampoo

LOVE Smoothing Shampoo is best for restoring moisture and softness to frizzy, dry, or unruly hair. While designed for those with thicker hair, customers with fine hair have also found this product’s lightweight formula to be a great fit. It is designed to smooth your hair without weighing it down

The ideal amount of product needed for best results depends on your hair type, thickness, length, and density. We recommend starting with a dime-sized amount, gently massaging it into your scalp, and working it through the mid-section and ends. You can gradually add more if needed, but be sure to rinse thoroughly.

Yes! It is highly effective at combating frizz, even in humid environments. Our customers consistently report that this product helps them maintain smooth, manageable hair, regardless of the weather conditions. The unique formula is designed to hydrate and nourish your hair, reducing the appearance of frizz and promoting a sleek, polished finish. For the best smoothing results, use the full LOVE Smoothing hair care routine. Combine the LOVE Smoothing Shampoo with your choice of our LOVE Smoothing Conditioner or Mask, and finish with either the LOVE Hair Smoother or the LOVE Smoothing Perfector.

Minuta olive extract is a unique ingredient that’s packed with beneficial fatty acids, vitamin E, and antioxidants. These nutrients work together to nourish, soften, and moisturize your hair, leaving it healthy and hydrated. We responsibly sourced this ingredient from the farm of Mr. Carmelo Messir in Ficarra, Messina, Italy as a part of Slow Food Presidium.

Yes! The LOVE Smoothing Shampoo is formulated with a gentle cleansing agent and natural active ingredients without parabens or SLES/SLS. This makes it suitable for those with sensitive scalps. While this shampoo is designed to be mild, individuals with particularly sensitive or irritated scalps may want to consult with a dermatologist before use.